Madwire Branding Guidelines

Clearspace

- In order to preserve the integrity of the Primary Logotype, it is important that no other logos, type or other graphic elements infringe on its space. The minimum clearspace to be around the logotype is equivalent to 1/2 of the height of the logotype.

Minimum Digital Size - 100px width

Minimum Print Size - 0.8" width

RGB: 255,145,15

CMYK: 0, 43, 94, 0

Pantone: S/C 144 C

RGB: 255,145,15

CMYK: 0, 43, 94, 0

Pantone: S/C 144 C

RGB: 255,119,18

CMYK: 0, 53, 93, 0

Pantone: S/C 158 C

RGB: 26,26,26

CMYK: 0, 0, 0, 90

Pantone: S/C Neutral Black C

Source Sans Pro

Is the primary brand font and should be used alongside
the Madwire® brand when possible.

Download Font

Download: eps png jpg

Fuel Your Brand®

Clearspace

- In order to preserve the integrity of the Primary Logotype & trademark, it is important that no other logos, type or other graphic elements infringe on its space. The minimum clearspace to be around the logotype & trademark is equivalent to 1/2 of the height of the logotype & trademark.

We Love Mad®

Clearspace

- In order to preserve the integrity of the Primary Logotype & trademark, it is important that no other logos, type or other graphic elements infringe on its space. The minimum clearspace to be around the logotype & trademark is equivalent to 1/2 of the height of the logotype & trademark.

Download: eps png jpg

Partner Lockups

- Logotype partner lockups should be scaled to the approximate same size and center aligned. The minimum clearspace to be around the logotype is equivalent to 1/2 of the height of the logotype. The correct space between partner logo lockups is equivalent to the height of the logotype, with an added divider.

Incorrect Use