Logotypes

Primary Logo

Download: eps png jpg

Download: eps png jpg

Secondary Logo - Only for use if primary gradient logo is impractical

Download: eps png jpg

Download: eps png jpg

Usage

Clearspace

- In order to preserve the integrity of the Primary Logotype, it is important that no other logos, type or other graphic elements infringe on its space. The minimum clearspace to be around the logotype is equivalent to 1/2 of the height of the logotype.

Minimum Digital Size - 100px width
Minimum Print Size - 0.8" width

Improper Use

No altering logo form

No altering logo colors

No added effects or styles

No added elements to logo

Colors

RGB: 255,145,15

CMYK: 0, 43, 94, 0

Pantone: S/C 144 C

RGB: 255,145,15

CMYK: 0, 43, 94, 0

Pantone: S/C 144 C

RGB: 255,119,18

CMYK: 0, 53, 93, 0

Pantone: S/C 158 C

RGB: 26,26,26

CMYK: 0, 0, 0, 90

Pantone: S/C Neutral Black C

Font

Source Sans Pro

Is the primary brand font and should be used alongside
the Madwire® brand when possible.

Trademarks

Download: eps png jpg

Download: eps png jpg

Fuel Your Brand®

Clearspace

- In order to preserve the integrity of the Primary Logotype & trademark, it is important that no other logos, type or other graphic elements infringe on its space. The minimum clearspace to be around the logotype & trademark is equivalent to 1/2 of the height of the logotype & trademark.

We Love Mad®

Clearspace

- In order to preserve the integrity of the Primary Logotype & trademark, it is important that no other logos, type or other graphic elements infringe on its space. The minimum clearspace to be around the logotype & trademark is equivalent to 1/2 of the height of the logotype & trademark.

Download: eps png jpg

Download: eps png jpg

Partnerships

Partner Lockups

- Logotype partner lockups should be scaled to the aproximate same size and center aligned . The minimum clearspace to be around the logotype is equivalent to 1/2 of the height of the logotype. The correct space between partner logo lockups is equivalent to the height of the logotype, with an added divider.

Incorrect Use

Copy

Correct

Madwire®

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Incorrect

MadWire®

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis ultrices tincidunt velit vel eleifend. Duis id augue quis nisl faucibus dapibus. Integer malesuada purus faucibus

madwire®

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis ultrices tincidunt velit vel eleifend. Duis id augue quis nisl faucibus dapibus. Integer malesuada purus faucibus

MADwire®

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis ultrices tincidunt velit vel eleifend. Duis id augue quis nisl faucibus dapibus. Integer malesuada purus faucibus

Madwire

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis ultrices tincidunt velit vel eleifend. Duis id augue quis nisl faucibus dapibus. Integer malesuada purus faucibus