Marketing 360® Helps Therapy Practices Grow.jpg

Marketing 360® Helps Therapy Practices Grow

As a therapist, you understand the importance of providing quality care for your clients.

However, there is more to running a successful practice than providing top-notch services. You also need to be able to attract and retain clients, something that is not always easy to do.

That’s why it’s important to have an effective therapist marketing plan in place. These days, that requires a multi-channel approach, and it can be a full-time job in itself.

Luckily, the Marketing 360® therapist marketing platform offers everything you need to develop and implement a marketing strategy for your practice that drives results and gets new patients in the door.

Here are a few of the many ways to grow your therapy practice with Marketing 360:

#1. Convert visitors into patients with a great website

Your therapist website is often the first impression potential patients will have of your practice, so it’s important to make sure it’s a good one.

The Marketing 360 Websites app can help you create a professional, modern website that is optimized for conversion. Customizable templates and a drag-and-drop editor make it easy to create a website that looks great and accurately reflects your brand.

This way, you can develop a website that drives results for your practice, even if you have no design experience or have never developed a website before.

We also have a team of Designers who can help you create a website for your therapist practice from scratch and bring your vision to life.

#2. Get found online with SEO and content marketing

If potential patients can’t find your website when they search for therapists or therapy services in your area, you’re missing out on a lot of potential business.

That’s where therapist SEO and content marketing come in. By optimizing your website for the right keywords and creating content on a regular basis, you can make sure it appears as high as possible in search engine results pages (SERPs), making it more likely that potential patients will find and visit your site.

The Marketing 360 Content app can help you keep your SEO and content marketing on track. Keep a close eye on key metrics, like keyword rankings, website traffic, organic impressions and more.

Plus, our Content Marketing Specialists can help you develop a content marketing strategy and create professional content tailored specifically for your therapist practice.

#3. Get more patients with targeted online advertising

Another great way to get in front of potential patients and grow your therapy practice is with targeted online advertising across popular channels with your patient base.

With the Marketing 360 Ads app, you can create and manage your therapist practice’s online advertising campaigns in one place. This includes campaigns on Google, Facebook and Instagram.

You can also use our platform to track vital advertising metrics, like impressions, clicks, leads, conversion rate and more. This way, you can see which campaigns are performing well and adjust your budget and strategies accordingly.

Last but certainly not least, you can work with dedicated Ad Specialists who can help you create and manage your campaigns, so you can focus on what you do best – providing quality care for your patients.

#4. Stay in touch with your patients with automated email marketing

From appointment reminders to feedback requests, therapists need to be able to stay in contact with lead and patients. One of the best ways to do that is with email marketing.

Email marketing is a great way to keep in touch with your patients and stay top of mind. With automated email marketing, you can send timely, relevant emails to your patients on a regular basis without having to lift a finger.

With the Marketing 360 Nurture app, you can quickly and easily create and send automated email campaigns to your patients. You can also track vital metrics, like open rate, click-through rate, unsubscribe rate and more.

Plus, the Nurture app also allows you to take advantage of text message marketing. You can use this to send appointment reminders, follow-ups, feedback requests and more.

#5. Build trust with review and reputation management

Patients trust online reviews as much as personal recommendations, so it’s important to make sure your therapist practice has a strong online reputation.

The Marketing 360 Reputation app can help you do just that. You can track your online reviews and quickly respond to any negative reviews. You can also proactively request reviews from your patients.

This way, you can make sure your therapy practice has a strong online reputation, which can help attract new patients and build trust with potential patients.

Best of all, the more five-star reviews you have, the more visible your therapy practice will be on Google and other local websites.

#6. Monitor and adjust your performance

Not all therapist marketing strategies are made equal. The only way to know if your marketing strategy is working is to track your performance and make adjustments as needed.

Luckily, the Marketing 360 Intelligence app makes it easy to do just that. With our platform, you can track all of your marketing activities and performance in one place.

This way, you can see which marketing activities, strategies and channels are working well and adjust your budget and focus accordingly.

Plus, our platform integrates with our CRM, Payments and other practice management software, so you can not only grow your practice, but also manage it.


These are only a few of the many ways you can use the Marketing 360 therapist marketing platform to market your practice and attract new patients. If you’re ready to take your marketing to the next level and grow your practice, Marketing 360 can help.

Learn more and see our plans and pricing.